Five Post Pandemic Web Trends that Will Stick

The Internet has changed a lot since March 2020. For more than a year we relied on the web to buy our groceries, do our banking, purchase our dinners and socialize with our friends. Now that things seem to be opening up what do we do next? Here are some trends that developed during the …

Facebook vs Apple IOS and what it means for your business

Facebook recently, took out full-page ads in The New York Times, The Wall Street Journal and The Financial Times to say it was “standing up to Apple.” Early in 2021, with the release of Apple IOS 14, Apple plans to require iPhone users to choose to allow companies to track them across different apps to …

The Benefits Of Having a Website In 2020

With Instagram, Facebook, LinkedIn, YouTube and other social media platforms why do we need a website? The most important reason is that you have ownership and control of the content on your website. Having a website also helps you increase your business credibility, build your business, better promote your business, and reach a wider audience. …

Email Blast Components

Managing an email list can be a daunting yet rewarding task. Here are some tips to help ease the stress and keep you on track to reap the rewards of sending out successful mass mailings.

Non-Standard Bootstrap Headers

When we were asked to do a re-design for the The Concord Advisory Group Ltd. we used the Bootstrap toolkit, which provides a framework of pre-made components for building websites and Web User Interfaces. We like Bootstrap because it is responsive, mobile-friendly, works with LESS variables, and has a bunch of helper classes. It is also generally …

Rethinking the Mobile Experience

Now that mobile is so necessary, companies are switching over to responsive design. That’s great, but is it enough? The first thing to consider is  “what makes a good mobile experience?” Here are my thoughts: Good site performance is essential because although speeds are getting better with 3g/4g mobile devices they are still slow as compared to …

Facebook Live for Small Business

Facebook Live and other streaming video services are great ways for small businesses to market and promote their goods and services. Some of the benefits of marketing using Facebook live include; it’s is easy to setup on a large and diverse network, Facebook seems to give importance to live video posts, and live video is …